An dakatar da wani kamfanin nazarin bayanai na Burtaniya da aka sani da taimakawa kamfen din siyasa ciki har da takarar Donald Trump na shugaban kasa da kuma yakin neman zaben Brexit Leave daga amfani da dandalin talla na Facebook.
A ƙarshen Juma'a, Facebook ya sanar da cewa ya dakatar da asusun na Cambridge Analytica (CA) da mahaifinsa na kamfanin, Strategic Communication Laboratories (SCL), saboda keta manufofin kamfanin da kuma tattara bayanan sirri daga bayanan Facebook na masu amfani da sama da miliyan 50 ba tare da yardar su ba.
Kamfanin Cambridge Analytica ya samu da kuma riƙe bayanan masu amfani da Facebook daga mai bincike na ɓangare na uku. Farfesan ilimin halayyar dan adam mai suna Dr. Aleksandr Kogan daga 'Jami'ar Cambridge' ya ba Cambridge Analytica bayanan da ya samu ta hanyar wani manhaja da ya kirkira.
Wannan app din da ake kira "Wannnannanagrin" masu amfani da 270,000 ne suka zazzage shi kuma aka bayyana shi da cewa "kayan bincike ne da masana halayyar dan adam ke amfani da shi." Ya biya masu amfani don yin gwajin halin mutum kuma mahalarta dole su shiga ta hanyar shiga ta Facebook kuma sun yarda da barin amfani da bayanan su don dalilan ilimi. Koyaya, manhajar ta wuce matsayin da take bayyana, ta hanyar shigar da bayanai daga jerin abokai na duk masu ɗaukar jarabawa.
Wannan bayyani ya fito ne daga wani mai fallasa mai suna Christopher Wylie, tsohon daraktan bincike a CA.
Katafaren dan jaridar ya san karya dokar tun a shekarar 2015 kuma har ma ya samu tabbaci na doka daga kamfanin cewa an goge dukkan bayanan. Koyaya, kwanakin baya, Facebook ya sami labarin cewa kamfanin yayi ƙarya game da shi kuma wai bai lalata bayanan ba. Bayan gano hakan, yanzu Facebook ya dakatar da duk wani kasuwanci da CA da kamfaninsa mai rike da shi, ta hanyar hana su sayen tallace-tallace ko kuma sarrafa shafuka a dandalin sada zumunta.
A cewar wani shafi da aka wallafa, wanda Paul Grewal, mataimakin shugaban kamfanin, da kuma mataimakin babban lauya suka rubuta, Facebook a shirye yake ya dauki matakin shari'a idan karin bincike ya nuna kamfanonin - Cambridge Analytica da SCL - suna aikata duk wani "dabi'a mara kyau."
A cikin wata sanarwa, CA ta ce ta share “dukkan bayanan Facebook da dangoginsu,” kuma tana aiki tare da Facebook don magance matsalar. Bugu da ari, ta yi iƙirarin cewa ba ta yi amfani da duk wani bayanan da ake tambaya game da kamfen ɗin Trump ba. Koyaya, The New York Times ta ba da rahoton cewa "CA har yanzu tana da mafi yawan kayan aikin."
Koyaya, Facebook ya kame kansa daga kiransa a data warwarewarsu.
"Mutane suna sane da bayar da bayanansu, ba wani tsarin da aka kutsa kai, kuma babu wasu kalmomin shiga ko wasu bayanan sirri da aka sace ko aka yi musu kutse," in ji wani kakakin Facebook. “Duk da haka, wannan yaudara ce - da kuma zamba. Mista Kogan ya batar da mu duka. Yayi ƙarya game da dalilin aikin sa. Ya keta mana manufofinmu, musamman kan yadda za a yi amfani da bayanan. ”
https://twitter.com/boztank/status/975018461997887494
A cikin sabon ci gaba, Facebook ya dakatar da asusun na Wylie.
https://twitter.com/chrisinsilico/status/975335430043389952
Abin da ya faru yana nuna hanyoyin da keɓaɓɓen tsarin kasuwancin Facebook - isar da tallace-tallace na musamman ga masu amfani - ana iya amfani da su yayin ɗaga tambayoyin da ba su da kyau game da yadda za a yi amfani da irin waɗannan bayanan don tasiri ga kamfen ɗin shugaban ƙasar na 2016.
