It’s been 30 years since the fast-food company Kentucky Fried Chicken (KFC) entered China, and the company is celebrating that with a smartphone made in collaboration with major Chinese smartphone manufacturer Huawei.
KFC made this announcement through KFC China’s Weibo account recently. The phone is called the “KFC Huawei 7 Plus” and it is essentially a Huawei device encased in KFC’s signature red with both the KFC and Huawei logos emblazoned on its frame, as well as that historic year of 1987 – when they first opened for business in China. And, it’s, of course, a China-only device that comes with plenty of pre-installed freebies.
It is a limited edition device. Huawei and KFC are only making 5000 units of the device, pricing for 1099 Yuan (about $161.91) for each unit. And those buying it will have the KFC app pre-installed, which carries 100,000 “K dollars”, a virtual currency to be spent in KFC China. In addition, there is a K-Music app, functioning as a jukebox at KFC outlets.
The phone is powered by a Snapdragon 430 processor, 3GB of RAM, 32GB of expandable storage and has a fingerprint sensor on the back.
A video highlighting how far both brands (KFC & Huawei) had come since their humble beginnings, was posted on KFC’s Weibo account. Check out the commercial for the new phone below:
The KFC phone will be available for sale on KFC’s Tmall Store from July 13.