I have been invited to become a publisher on Taboola Ad Network few weeks back and I thought I would give it a try because I see Taboola Ads on popular news websites like Hindustan Times, India.com, IBTimes and few other popular news websites. Initially I had a negative impression on these type of ads as the ads look a little out of stream. But as the popular websites are using them I thought I would give it a try firstly and based upon the performance of the ads I would take a decision to continue it or stop it.
What is Taboola?
Taboola is a contextual ad network similar to Outbrain, nRelate etc. I feel that the best contextual ad network as of now is Outbrain which will soon be replaced by Taboola for sure as they are expanding very fast. From my experience Outbrain is invite based and you have to wait for an invitation from them in order to participate in their publisher program. Taboola is also a kind of invite basis but you can contact them and tell them your stats of your blog to get started with their ad program. If you have a blog with decent traffic then the chances of you getting approval from Taboola is high.
These ads appear along the sidebar and below the post without disturbing other ads on your blog/website. Generally the ads right below the post performs best. These ads just look similar to related posts on your blog and the reader tends to click on the ads which interest them. Thereby generating a very high ctr.
Taboola Performance Reports:
I have joined the network and tested them for about a week and I was impressed with the revenue that I was generating from that. On an average the ecpm was around $0.5 to $0.7 which is very good for Indian Traffic. Initially I tested on couple of my sites allindiaroundup.com and ap2tg.com which receive a decent traffic. You need atleast 20,000+ visitors a day to make a decent revenue from this ad network. If you are having low traffic then this is not for you.
As you can see from the below screenshot the CTR is somewhere between 1-3%. I have placed it below the social sharing buttons but if you place right below the article you can expect a CTR of 2-3%. CPC varies from 0.022 to 0.04 which is a decent CPC for Indian Traffic. If you are having traffic from US, UK, Canada I guess the CPC would be even higher.
Few Tips to Make Most out of Taboola:
- Place the ads right below the article to get high CTR.
- You would be having a dedicated manager if you get approval for a Taboola account as publisher. Be in touch with your account manager and ask them what can be done to improve the performance. Their support is great and responds within few hours.
- Place the ads away from Google Adsense as we tend to get good CPC’s on Google Adsense. So make sure this revenue is not effecting Adsense Revenue.
- Try this network only if you are having a decent traffic of atleast 20,000 visitors a day or else you won’t get much benefit from this network.
- To boost your revenue also get started using the right side bar widget of Taboola.
You can visit Taboola.
Let us know what do you think about Taboola in your comments below.
Imran Uddin started his career as a Blogger, now runs a Tech company - 
Altaf Khan says
Problem With This… 🙁 Taboola Has Approved only For High Traffic Blog and Website
rajender says
as i am searching for More info about Taboola to monetize my blog, i came across this article, it has given me very useful info, thanks bro.
Sachin Mathur says
Interesting Network
Can we use Taboola with AdSense?
Imran says
Yes ofcourse you can.
syed farooq basha says
Extraordinary. . . Superb Post. Good News for bloggers .Its amazing for who want to generate their blog’s revenue. ThanQ Imran bai.
Bilal Khan says
Hi Imran Bro,
Hope taboola Good alternative of google ad sense.Nice review
Thanks for sharing keep up it.
ali says
Assalamualaikum Ramadan Mubarak:))
still No one ad is displaying on your blog.
http://computerandinternet-tips.blogspot.com
Raj kumar says
Hello Imran,
I really don’t know about this network. But yes in any Ad network we need decent traffic to earn $$$
Baig says
Thank you for the review Mr. Imran. I really love the way you write. I was wondering if you could share some knowledge from your experience, on some good adnetworks to use for beginners.
Luis says
I would like ti get More info for beginners as well
david mark says
i have apply for taboola, but know reply up till now. i don’t know what worry
Ganez says
Once upon a time I used nRelate service in order to monetize my few blogs along with Adsense. But after the shutdown of the nRelate, Adsenes is my one and only income source till now. After reading your article i am supposed to use Taboola, hope i will get an approval from the Taboola soon.
Basharath says
Hello bro,
Taboola and outbrain needs high traffic and we(newbies) need to wait some time to achieve those. But I have seen Shareaholic – social sharing buttons provider, also has this method of showing adverts in related posts. But I thought that method was not that good way for monetizing. But after looking at Taboola , changed opinion.
Bro can you please tell me is it good to go with Shareaholic adverts of that type. Is Shareaholic safe? [Need suggestion ]
Thank you for sharing your experience with Taboola…
sakthibalan says
Hi Imran,
Thanks for sharing. I had a doubt, need to know a thing is it ok to have adsense and Taboola at sametime in our site.
Tech Gist says
I can’t believe there is someone out there like me who also follows what’s trending when it comes to choosing an ads network.
well I just hope I get an invite soon on my blog even though its page views is still very low.
but still, nice write up IMRAN
rahul says
heard of taboola before, but never tried…
have to give a try now….
ajay soni says
Please tell me bro if i have more than 5000 daily visiter then what is chances for apprroval and how much i can earn from taboola?
Sam says
This is the first time I am hearing of this seicrve, and at first glance I must agree that it looks like everything you say it is.Thanks for the pointer.I will be giving OutBrain a closer look to allign it with my traffic strategy.
droiduser says
HEY IMRAN! Can you plz.. tell me any alternative to taboola since i’m not on the high traffic side.
Kamal Kumar says
Thnkew imran for wonderful article and i want to know is Taboola Support Hindi Language or not cuz as i have seen on taboola ads on hindi sites too..
Navjyot Kumar says
Friend, what is the payment options in Taboola, How i get Pay by Taboola if i get this Account. Means how Taboola Pay the Publishers Like :- Paypal, EFT, Cheque Please reply.
Imran says
You get paid via Payoneer.
Navjyot Kumar says
Friend, Please write a article about Payoneer. How i get this Payoneer Account, What is rules about Payoneer in India. Can Payoneer take any fee from users. What documents are required for open Payoneer Account . Please Write full information in your website about Payoneer account. I think you have used Payoneer because in this article you show that you use Taboola in your other website, then you receive payment with Payoneer. I have much confusion about payoneer, Please solve this….. Thanks.
Lokesh says
is that views 20,000 u mentioned in post are compulsory or is there any lowest and minimum average figure of views per day?
Riya Rai says
How much traffic should a website get to apply for Taboola. You are getting pretty much of traffic. But what about new website?
Ravinder Dande says
Hey Imran ,
Do we need maximum traffic to get approval from Taboola network
Imran says
Yes now it has gone way too high.
Etisalat says
Thanks I have been trying to make up my mind on an ad company this article was all I needed
kareem asnari says
I have a blog to provide How To Tips guide or information. Adsense doesn’t help much but your idea clicked. I shall try it on my blog.
Dipendra Pokharel says
I have seen people making decent money out of Taboola. I am very much pleased with this review.
dhanush says
thank your Imran
your article is very helpful
but i think Taboola only accepts sites with huge traffic
saidesh says
now iam alreday using adsense and media.net adds still can i use taboola?
shiv kumar says
nice and useful article. and how can i apply for taboola?
Ramesh says
Good report. The CPC of Tabola looks decent. Is the widget mobile friendly?
Shiam says
i have daily 5000+ visitor in my site, can I apply ?
PValli says
Hi Imran! Very useful review about taboola network backed up with your own experience. Guess this is only for big guns. Hope to try in the future 😀
Thanks for sharing. Keep up the good work!!
Mangesh Kathar says
Great article and earning from taboola, but 20000+ visitor in a day is quite difficult for beginners like me. Hope soon i will get that much traffic.
Peter S. says
Taboola claims to be showing a certain amount of ads on 3rd party websites, and charges you for each click. However, the traffic does not match up on what they claim to send to your website contra what you actually see on your site.
After canceling the service, and removing any active adds, Taboola charged an additional $300 from my credit card. When confronted, they said it was an error, and that they would refund the charges.
I asked them to completely close my account and remove my credit card info. However, today Taboola made an additional $50 charge.
Arek says
Great Article and it removed the doubt that content ads are not so beneficial ,but these are ,
I would definitely try this when my site would be developed .
Ali Haider says
Hi Imran Sir,
I Hope Taboola Network Good Alternative Of Google Adsense, Infolinks And Media.net .
Awesome Review Of Taboola
Thanks For Post.
-Ali Haider
Raaz says
I’m using it on one of my site having 25k page views per day but revenue is only $1 to $2 per day. They are not paying much for Indian traffic.
Meghshyam says
Your website/blog need to have high traffic to become publisher of taboola ads, thanks for sharing this article.
Nandkishor says
Thanks for sharing the great info.
I will have a try !
lozz says
can i apply for khmer lang website?