I-Facebook, isicelo esingadingi kwaziswa, usetyenziso olunebhiliyoni lwabasebenzisi kuhlala kugxekwa ngokuba nefuthe elibi ebantwini. Kwaye ukuba ucinga ukuba u-Facebook akayikhathalelanga loo nto uyaphazama kuba igorha leendaba kwezentlalo livumile ukuba ukusebenzisa iqonga kunokuba ifuthe elibi kwizengqondo zabantu.

Ukuphendula umbuzo onzima, "Ngaba ukuchitha ixesha kwimidiya yoluntu kusilungele?", Kwi ngeposi blog ngolwesiHlanu, inkampani ithe: “Ngokubanzi xa abantu bechitha ixesha elininzi besebenzisa ulwazi-befunda kodwa bengadibani nabantu-baxela ukuba baziva bezolile emva koko.” Kwelinye icala, “ukunxibelelana nabantu - ngakumbi ukwabelana ngemiyalezo, izithuba kunye nezimvo nabahlobo abasenyongweni kunye nokukhumbula unxibelelwano lwangaphambili-kunxibelelene nokuphucuka kwempilo-ntle. ”
Facebook Umlawuli womphandi uDavid Finsberg kunye nososayensi uMoira Burke ubhale wathi: “Abaphandi bacinga ukuba ukufunda malunga nabanye kwi-Intanethi kungakhokelela kukubie ukuthelekiswa kwezentlalo kwaye mhlawumbi nangakumbi ngaphandle kokungaxhunyiwe kwi-intanethi kuba iiposti zabantu zihlala zikhethwe kwaye zikhohlisa. ”
Nangona kunjalo, ngokweziphumo zophando, uxinzelelo lwabafundi beekholeji babenamava okuziqinisa xa bekroba iiprofayili zabo kuFacebook kunokuba bajonge iprofayile yomntu wasemzini we-FB.

Kolunye uphando olwenziwe noRobert Kraut kwiYunivesithi yaseCarnegie Mellon, bafumanisa ukuba "abantu abathumele okanye abafumana imiyalezo emininzi, amagqabantshintshi kunye nezithuba zexesha elichaziweyo zichaze ukuphucuka kwenkxaso yezentlalo, uxinzelelo kunye nesizungu." Iimpembelelo ezilungileyo zazinamandla ngakumbi xa abantu benxibelelana nabahlobo babo abasondeleyo.
Ukunciphisa iimpembelelo ezingalunganga ezenziwe nguFacebook, inkampani yazisa ngeempawu ezintsha zokuphucula iimeko zengqondo zabasebenzisi ezibandakanya ukuphucula umgangatho wokutya kweendaba ukuze kubekho unxibelelwano olunentsingiselo, ukunciphisa iindaba ezingezizo kunye neentloko zokuloba. I-Facebook yazisa inqaku elitsha elibizwa ngokuba yi "snooze" ukhetho olukuvumela ukuba ufihle umntu, Ikhasi okanye iqela kangangeentsuku ezingama-30, ngaphandle kokungasilandeli ngokusisigxina okanye ungabaniki ulwalamano ngokunika abasebenzisi ulawulo ngaphezulu kokutya kwabo.
Ukongeza, kunjalo ukusebenza kwizixhobo ezinje 'Thatha ikhefu' ukunika abantu ulawulo ngakumbi xa bebona umntu wabo wakudala kuFacebook, abakwaziyo ukubona umntu wabo wakudala, kwaye ngubani onokubona iiposti zabo zangaphambili kunye 'nezixhobo zokuthintela ukuzibulala' ezisebenzisa ubukrelekrele bokuzenzela ukufumana izithuba zokuzibulala nangaphambi kokuba kuxelwe ukuba bancede abantu abasentlungwini.
Luthini uluvo lwakho kwizenzo zikaFacebook zokunciphisa iimpembelelo ezimbi ezizenzayo ebantwini? Yabelana nabo kwizimvo ezingezantsi!
